John Alessio’s Women’s Boutique Sweat Store Grand Opening, 6/6/13- Former WEC & UFC fighter, John Alessio is looking towards a future after fighting. To do so, he and his wife have conceptualized a very niche concept to Vegas selling a variety of high end mens and womens fitness gear. Their location is exceptional; they are in the same parking lot as the Las Vegas Athletic Club and are directly next door to one of the hottest health food restaurants in the valley, Greens & Proteins. In fact, the entire parking lot is filled with fitness related businesses.
The guestlist was filled with familiar faces of the MMA industry both UFC and Non UFC. We spotted Mike Pyle, Evan Dunham, Brad Tavares, Randy Couture, Jordan Mcdonald, and WSOF President, Ray Sefo. The place was packed with friends, family, and customers as they quickly sold out of their entire stock of small size womens items. Says John Alessio,”We will be bringing in new stock every two weeks. We are currently looking for more unique mens lines to put in the store.” and “The turnout is amazing. I’m pretty emotional.”
You can find The Sweat Store right off Flamingo and the 215 in Las Vegas next door to Greens and Proteins. Lines they are carrying include Body Rock Sport, Ryu, Electric Yoga, Mizuno, Green Apple Active, and Nux USA. Check them out on twitter @thesweatstorelv and the web http://www.thesweatstore.com/
Tracy Lee cover’s the Grand Opening. Check the photos below!